Saturday 1 March 2014

SeymourPowell Competition - Sketch and Model Work

Thanks to convenient technology we now take many photos for many reasons. As cameras become more intrusive into our daily lives, we find ourselves taking thousands of photos per year, leaving us with a question: how do we know which ones are of value?



All photos have value, be it sentimental like a photo of family, or non-sentimental like a snapshot of a poster to remember to look up later. When these photos are mixed together however, their value is degraded. This camera concept leverages the strengths of both a compact camera and a smart phone as explained below, and is packaged in a product design which forces a categorisation process as you take photos.








The unit has a split body, the camera module at the front taking high res images, and the smart phone at the back to process and share them. The two bodies can be moved and ‘bumped’ as physical way of choosing what type of photo to take. By ‘bumping’ the camera in a certain direction, the appropriate application will open up, allowing the user to take an image and have it stored exactly where it’s value will be recognised.
For example, if I want to share a photo of my friends with my family, I will bump to take a photo on Facebook. With the photo being ‘bumped’ onto that network, the photos value can be retained.




Here we can see a crude but informative model to show off the process. Having two independent bodies allows the user to shift and slide them over each other to create a number of programmable gestures. The extra thickness compared to a phone means you can grip the body better also, although I feel it's important not to increase the footprint of the unit by too much. The phone is going to be clipped or slid into the back of the camera module for a secure grip and also connect to the cameras electronic interface so image data can be transferred to the apps.